Need a bright red lipstick for a last-minute holiday party? It can be at your door on request.
On Wednesday, Sephora announced yet another way you can get their menagerie of makeup and wellness products delivered right to your door — doordash delivery.
On Wednesday, DoorDash and Sephora announced that customers could use DoorDash to get products from 500 Sephora stores in the US and Canada within an hour ‘on average’.
“Consumers can now meet their on-demand beauty needs and experience the magic of in-store shopping at Sephora right in the DoorDash app with access to their favorite beauty products at in-store prices,” says the press release said:.
The service is the latest push to get Sephora products to customers faster. In November 2021, the company launched its own same day delivery maintenance. Weeks after that announcement, rival beauty retailer Ulta announced their partnership with DoorDash in selected cities.
In September, the company introduced also a subscription program for same-day delivery.
Sephora let go almost 4,000 workers early in the 2020 pandemic. The company is privately owned and has a parent company in the form of luxury brand conglomerate LVMH.
Facts from research firm SafeGraph suggests: that it may have a slower foot traffic recovery than more affordable beauty stores.
Tracee Ellis Ross posted about the move in a paid video:
@traceeellisross @sephora is now on @DoorDash, all of you!#advertisement #DoorDashPartner Get same day delivery of all your beauty, skin and hair care favorites! Ooohhh and the possibilities are endless…and more convenient! Here are some must-haves I just got, but you can order last minute gifts, buy something while traveling that you forgot to pack… you can even have an @patternbeauty conditioner delivered before you’re done with washing #DoorDashSephora ♬ original sound – Tracee Ellis Ross
Another person noted the news with a TikTok audio expressing shock (“What the hell is going on in the House of Commons?”).
@selfcareessential I don’t know how to feel about this #sephora #doordash #sephorahaul #invent ♬ What the hell is going on in the House of Commons – ItsZKRM
DoorDash reported better than expected profit last week. But like many other technology and app-based services that thrived during the pandemic, it’s having a tough year; stock has fallen by about 59% since early January 2022 and drivers have complainedof low compensation amid increased gas prices.
Leave a Reply