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Is keeping your distance best for your business?

As businesses begin to return to an office environment, many remote-based business founders are wondering if they should follow suit. Remote setups have been essential to keep businesses afloat during the worst days of the pandemic, but is it the duty of leaders to get their employees back in person to move into the next phase of growth? It doesn’t have to be, says Terry Rice, a business development consultant and associate at australiabusinessblog.com. “Being remote brings all kinds of benefits, from recruiting talent to low overhead costs,” he says. “The key is to be open and honest with employees about good and bad news, and keep people connected on a human level — just because there’s no water cooler doesn’t mean people shouldn’t talk about fun stuff like TV programs they’re watching.”

In this video, Terry meets Alyssa Monroe, who runs a digital-first marketing and communications company for beauty and lifestyle brands and creators. She shares many of the questions business leaders currently have about running remote businesses, such as:

  • How do you keep a virtual workforce engaged?
  • How do I maintain growth while staying virtual?
  • What are the benefits of remote offices that most people don’t think about?

Watch the video above to hear Terry’s answers to these questions and more – all in less than five minutes.

Shreya has been with australiabusinessblog.com for 3 years, writing copy for client websites, blog posts, EDMs and other mediums to engage readers and encourage action. By collaborating with clients, our SEO manager and the wider australiabusinessblog.com, Shreya seeks to understand an audience before creating memorable, persuasive copy.

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