7 ways to help your PR provider help you
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I recently looked Jerry Maguire With my child (ren. They had never seen it – and I hadn’t watched it from beginning to end in ages.
When the movie came out in 1996, a famous line was born. No, I’m not thinking “Show me the money” – although that’s a fan favorite. It’s the “Help me help you” line that came to my mind.
Working with clients on PR initiatives is often an isolating experience. The client hires you to get things done. Expectations are high – but what is their role in creating success?
Related: How to Make PR Work for You